Description

Title:

Instructional Designer

Department/Office:

Global Professional Development, IAAPA HQ, Orlando, FL

Reports To:

Senior Director, Professional Development & Education

 Overall Responsibilities:

The Instructional Designer plays a pivotal role in the Global Professional Development & Education team, responsible for designing, developing, and maintaining high-quality online and instructor-led learning programs, along with supporting materials. This position requires a blend of creativity, technical proficiency, collaboration, and organizational skills to deliver engaging and effective learning experiences tailored to the evolving needs of the attractions industry.

In addition to hands-on design work, the Instructional Designer will serve as a project manager for learning design projects executed by external contractors, partners, or vendors, ensuring alignment with IAAPA’s standards, timelines, and strategic goals. 

Reporting to the Sr. Director of Professional Development & Education, the Instructional Designer will collaborate closely with all members of the Global Professional Development team to support the success of IAAPA’s professional development initiatives.

Essential Duties:

Instructional Design: 

• •       Design and develop learning content in collaboration with SMEs, committees, and external partners.
  •       Create interactive modules, videos, assessments, and job aids using instructional design best practices.
  •       Support the growth of IAAPA’s professional development offerings through strategic content development. 
  •       Ensure content is accessible and available in multiple languages for global learners.
  •       Project Management & Vendor Oversight:
  •       Manage instructional design projects, including managing communication and deliverables, and maintaining quality control with vendors, partners, and contractors.

 Quality Assurance & Evaluation: 

• •       Conduct quality assurance and usability testing across platforms and devices.
  •       Use learner feedback and industry trends to continuously improve content.

 Asset & Documentation Management: 

• •      Maintain organized documentation of learning materials, including source files, version histories, and update logs.
  •       Ensure all content adheres to IAAPA’s intellectual property policies and branding guidelines.

Key Performance Indicators: 

Course Production & Delivery

• • Meet established course production targets as defined by the department’s annual goals, including the development and delivery of both online and instructor-led formats.
  • Ensure timely delivery of learning programs aligned with project timelines and strategic goals.

Learner Engagement & Satisfaction

• • Consistently increase and maintain a high learner satisfaction rating across all courses, based on post-course evaluations and feedback.
  • Use learner insights to refine instructional design and enhance overall learning experience.

Repeat Engagement

• • Increase and sustain a strong rate of repeat learner engagement on a quarterly basis, demonstrating the continued value, relevance, and impact of IAAPA’s professional development offerings.

Content Quality & Accuracy

• • Ensure all learning materials meet high standards for clarity, accuracy, and instructional effectiveness.
    Establish and maintain a regular cadence for reviewing and refreshing content to ensure continued relevance, alignment with industry trends, and accuracy of information.
     

Requirements

Qualifications: 

• • Bachelor’s degree in Instructional Design, Educational Technology, Learning & Development, or a related field (Master’s degree preferred).
  • Strong foundation in adult learning theory and instructional design methodologies (e.g., ADDIE, SAM, Bloom’s Taxonomy).
  • Proven experience collaborating with SMEs and cross-functional teams to develop effective learning solutions.
  • Proficiency in eLearning course authoring tools (Articulate Storyline and Rise preferred).
  • Experience working with Learning Management Systems (LMS).
  • Knowledge of WCAG 2.1 accessibility standards and inclusive design practices.
  • Exceptional attention to detail and commitment to producing high-quality learning products.
  • Strong project management and organizational skills, with the ability to manage multiple priorities simultaneously and flexibility to adapt to shifting priorities and timelines.
  • Excellent written and verbal communication skills.
  • Portfolio demonstrating successful learning program performance and passion for creating engaging, impactful learning experiences.
  • Experience working with membership-based associations, nonprofit organizations, or in learning and development within the attractions industry is a plus.
  • Ability to work onsite at Headquarters office based in Orlando, FL.